L. Briggs Cochran - Bim Group
L. Briggs Cochran
L. Briggs Cochran
Founder / CEO

Briggs founded Bim Group in 1980 after graduating from the University of Kentucky with a degree in Business Administration. Under Briggs’ leadership, Bim Group has grown into a regional market leader while earning a reputation for delivering exceptional value in all aspects of employee benefit consulting. Briggs’ practice primarily serves employers with 100+ employees with emphasis on clients who have adopted a merger and acquisition growth strategy or have a global footprint and workforce. Briggs has also worked extensively with senior corporate leaders in establishing select executive compensation plans. He has served on numerous employee benefits related private and public advisory committees and is a frequently requested speaker on employee benefits matters. Briggs is proud to lead a team of professionals who have voted Bim Group one of Kentucky’s “Best Places to Work.”  Bim Group is also an exclusive “Partner Firm” in United Benefit Advisors, a unique community of the most successful and trusted independent employee benefit advisory firms in the nation.

Recent Insights

September 14, 2026
News

ACA Affordability Threshold Increases to 10.22% for 2027

The IRS has announced that the Affordable Care Act (ACA) affordability threshold will increase to 10.22% for plan years beginning in 2027, up from 9.96% for 2026. The new percentage was established in IRS Revenue Procedure 2026-26. For applicable large employers (ALEs), generally those with at least 50 full-time and full-time equivalent employees, this percentage is […]
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August 10, 2026
News

SBC vs. SPD: Understanding Two Required Health Plan Disclosures

READ TIME: 5 MINUTES Employers sponsoring ERISA-covered group health plans are responsible for providing several required participant disclosures. Two of the most important—and most often confused—are the Summary of Benefits and Coverage (SBC) and the Summary Plan Description (SPD). Although both documents help employees understand their health coverage, they serve different purposes and are required […]
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July 23, 2026
News

Employee Financial Wellbeing as a Retention Strategy

For years, employee financial wellbeing meant helping workers prepare for retirement. Today, that definition is expanding. Employees are navigating higher living costs, student loan debt, rising healthcare expenses, and economic uncertainty while trying to save for both short- and long-term goals. As financial stress follows employees into the workplace, employers recognize that financial wellbeing is […]
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July 23, 2026
News

Understanding the Medical Loss Ratio

READ TIME: 7 MINUTES When employers purchase fully insured health coverage, they expect premium dollars to be used primarily for employee health care, not excessive administrative costs or insurer profits. One of the Affordable Care Act’s (ACA) lesser-known consumer protection provisions helps ensure that happens through the Medical Loss Ratio (MLR) requirements. The ACA established a nationwide […]
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